R-1 : PR vs Age vs Content

Age [Winner] > Content [Runner] > Page Rank

We are conducting many researches in the field of link building from a few months. This is our very important and foremost research. We have made three similar sites in different niche and content. In each wen site that we made, we gave importance to each metric. After 2-4 months, the result that we got from the research says that Age is the very important and very first factor to consider in link building. Here, we are referring to content age [Age of the content page]. Just a domain at 404 error page from 10 years will not be useful such as a page that is live from 10 years with content. Google has a few base records and history of content present in each page. It can recognize a 10 years aged domain with content placed just now.

Content of a particular linking page is also very important. We know that always Google and major search engines give importance to latest content. When we place a content in a site with good authority, the content will be indexed in top pages with time of publishing. This is applicable to content like “Latest happenings”, “News”, etc. Above we have seen content age. For example, when there is a page with same unique content from 10 years, it is considered to be powerful content. These pages can get huge authority. We have to consider a lot of metrics inside a content like keywords, etc. Major search engines can find the relevancy of content present in the linking page. Hence, relevancy and keywords also play a vital role in this type.

Page Rank. Many people may think that it is named as Page Rank because it is the rank given to all pages. But, it is not. The Rank given by Google for each page[Page Rank] is named after Larry “page”, the founder of Google. Well, we know that it is the the first factor that all the SEO Companies, Agencies and people before getting a link from any page. But, while comparing the other two, it is the last to be considered. I’d say Page Rank is one of the 200 signals that Google check before ranking a website. But when we see a higher PR linking page, then the value increases in a hundred’s way. We do give importance to all the above as per our quality criteria and our clients suggestions.

Please Refer to PR algorithm and research.

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